Free check

Work

Stores I’ve had my hands in

From a household-name publisher to small independents. Some I built from scratch; others I joined to add features to a busy live store. The designs came from each brand’s own team — the code that shipped to real shoppers was mine.

  • Built from scratch

    Penguin Books Shop

    Built the Shopify store from scratch, with lazy-loaded product images across collection and product pages and small motion touches to improve the feel of browsing. Performance and polish were both priorities given the brand.

    Visit the store

  • New features

    Huel

    Feature development on Huel’s existing Shopify store: new functionality and UI components added to the live site without disrupting a high-traffic retail operation.

    Visit the store

  • Built from scratch

    Harper Wilde

    Shopify development for the US-based lingerie brand — a front-end build from the brand’s designs.

    Visit the store

  • Built from scratch

    Hummingbird Bakery

    Shopify development for the well-known London bakery, built so the warmth of the brand came through in the online store.

    Visit the store

  • Built from scratch

    Alcove

    Built the Shopify store from scratch — a front-end build in Liquid and JavaScript from the brand’s designs.

    Visit the store

  • Features + SEO

    Lavender Hill Clothing

    Features and enhancements to the existing Shopify store, plus technical SEO work.

    Visit the store

  • New features

    Bosque Plants

    Features and enhancements to the existing Shopify store for the London plant shop.

    Visit the store

  • Design + build

    OBD2EU

    Redesign, visual identity and Shopify build for the EU arm of a B2B diagnostic tools business — from wireframes and designs through to the live store.

    Visit the store

Your store next?

Let’s see what your store could do

Send me your link and I’ll record a short video with the five quick wins I’d make first. Free, no strings attached.

Get my free check