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  <title>Mladen Gorchev — Shopify Blog</title>
  <subtitle>Practical Shopify tips on speed, UX and SEO.</subtitle>
  <link href="https://www.theshopbell.co.uk/blog/feed.xml" rel="self"/>
  <link href="https://www.theshopbell.co.uk/blog/"/>
  <id>https://www.theshopbell.co.uk/blog/</id>
  <updated>2026-10-07T00:00:00.000Z</updated>
  <author><name>Mladen Gorchev</name></author>
  <entry>
    <title>7 things every florist website should get right</title>
    <link href="https://www.theshopbell.co.uk/blog/florist-website-tips/"/>
    <id>https://www.theshopbell.co.uk/blog/florist-website-tips/</id>
    <updated>2026-10-07T00:00:00.000Z</updated>
    <summary>Practical website tips for florists — clear delivery info, delivery dates and card messages, email reminders, speed, Google and the domain renewal nobody thinks about.</summary>
  </entry>
  <entry>
    <title>How to set up same-day delivery cut-offs on your Shopify flower shop</title>
    <link href="https://www.theshopbell.co.uk/blog/shopify-same-day-delivery-cut-offs/"/>
    <id>https://www.theshopbell.co.uk/blog/shopify-same-day-delivery-cut-offs/</id>
    <updated>2026-10-06T00:00:00.000Z</updated>
    <summary>A clear same-day cut-off stops disappointed customers and impossible orders. How to set one up on Shopify — delivery dates, local zones and a live countdown that uses your shop’s time zone.</summary>
  </entry>
  <entry>
    <title>5 quick wins to speed up your Shopify store</title>
    <link href="https://www.theshopbell.co.uk/blog/shopify-speed-quick-wins/"/>
    <id>https://www.theshopbell.co.uk/blog/shopify-speed-quick-wins/</id>
    <updated>2026-10-05T00:00:00.000Z</updated>
    <summary>Slow Shopify store? Five practical fixes — images, leftover app code, third-party scripts, fonts and heavy hero sections — that make a real difference.</summary>
  </entry>
  <entry>
    <title>6 simple ways to sell more on Shopify this Black Friday and Cyber Monday</title>
    <link href="https://www.theshopbell.co.uk/blog/black-friday-cyber-monday-shopify/"/>
    <id>https://www.theshopbell.co.uk/blog/black-friday-cyber-monday-shopify/</id>
    <updated>2026-09-28T00:00:00.000Z</updated>
    <summary>Black Friday 2026 is on 27 November and Cyber Monday on 30 November. Six practical ways to get your Shopify store ready — from offers and mobile to speed, SEO and a code freeze.</summary>
  </entry>
  <entry>
    <title>Does your Shopify store need structured data?</title>
    <link href="https://www.theshopbell.co.uk/blog/shopify-structured-data/"/>
    <id>https://www.theshopbell.co.uk/blog/shopify-structured-data/</id>
    <updated>2026-09-21T00:00:00.000Z</updated>
    <summary>Structured data helps Google show prices, stock and star ratings for your products. What it is, what your Shopify theme already does, and how to fill the gaps.</summary>
  </entry>
  <entry>
    <title>Why customer reviews matter for your Shopify store (and how to add them well)</title>
    <link href="https://www.theshopbell.co.uk/blog/shopify-customer-reviews/"/>
    <id>https://www.theshopbell.co.uk/blog/shopify-customer-reviews/</id>
    <updated>2020-11-10T00:00:00.000Z</updated>
    <summary>Reviews build trust, bring better traffic and tell you what to fix. Here’s why every Shopify store needs them — and how to add them without slowing your site down.</summary>
  </entry>
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